Twix - Ice Cream

A punchy motion advert for Twix Ice Cream that leans into the brand platform Two is more than one. We stage Creamy and Crunchy in parallel then resolve them together, using split screen, match cuts, kinetic type on the words Creamy and Crunchy, and a packshot end frame for a clear product memory. Built for socials and DOOH to drive quick comprehension and appetite appeal. Twix Ice Cream is the frozen line with vanilla ice cream, caramel and cookie crunch, which our visuals hero throughout.