O2 - Trading plus Roaming

A single trading engine that covers handsets and roaming. We built offer ladders, monthly price splits and legal locks that auto fit each aspect ratio. The system prioritised speed, accuracy and brand rhythm for high volume versioning.

Facts

  • Over 100 deliverables

  • 30s, 20s, 15s, 10s, 6s

  • 1920x1080, 1080x1080, 1080x1920, 1080x1350, DOOH sizes

  • TV, Socials, OLV, DOOH

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