Twix - Ice Cream

Playful banner reveal led by Bubl. Bubl pushes a DOOH panel up to expose the O2 message, then rides it back down, catching the roll mid move to swap price and key spec. The banner drives the transition with weighted ease and a clean catch. Grid based snap points, safe type zones and ratio maps keep the move sharp across 16x9, 1x1 and 9x16, with a brand endframe that holds for read.